Before And After - the Impact of Remodel Photography
In this economic age of steep declines in new home building, a lot of home owners are choosing to remodel instead of building new homes (always a good idea too to have contents insurance on your building though!). The building contractors that have tapped into that trend are currently experiencing brisk business. So it may come as a surprise that only very few of them have the foresight to take pictures of the projects before the alteration. Yet - "before" and "after" images are the most powerful and valuable tool these companies have to increase their business for the future. There's nothing like pulling out a portfolio in a client meeting, snapshots of outdated, crummy areas right next to the professional images of updated, modern and fresh spaces. As cliche as it may sound - but not even the best verbal sales pitch in the world carries the power of those kinds of images to convince a new client that a remodel is the right thing to do, and to get them dreaming about the possibilities. So in conjunction with the launch of its new website, Nautilus Construction recently hired me to shoot an "after" portfolio of a kitchen remodel. The home owner had "before" shots on hand I was able to match angles to. ![[]](http://nautilusconstruction.com/gallery/d/88-5/Kitchen_Remodel_1_Combo.jpg) Above and below images shows just how much modifying the overbearing bar was able to improve flow and traffic around the kitchen... ![[]](http://nautilusconstruction.com/gallery/d/90-4/Kitchen_Remodel_2_Combo.jpg) ... and how much counter space was created by adding a shelf for much-used appliances and treasured cook books. ![[]](http://nautilusconstruction.com/gallery/d/92-4/Kitchen_Remodel_3_Combo.jpg) In addition, a slim new opening between the existing cabinets and the new shelf was harnessed to insert a pull-out spice rack. The hardware was updated to enhance the new modern look of the kitchen. ![[]](http://nautilusconstruction.com/gallery/d/203-2/Kitchen_Remodel_8_Spicerack_out.jpg) So whether you're a satisfied home owner, a remodeling business, or a finish carpenter - it's always great to have those "before" and "after" shots. And not just for insurance purposes, or to revel in the memories of what once was. Note: In the interest of full disclosure I must mention that Nautilus Construction is a finish carpentry company in Bend, Oregon, owned by none other than my hubby - but for the purpose of this blog post, I think it's still a fine example of the point I'm trying to make. Labels: architectural photographer Bend Oregon, architectural photography, architecture, Central Oregon photographer, commercial photographer Bend Oregon, interior architectural photography
On Book Publishing
Book publishing can sometimes be such a sluggish venture. In this impatient age of instant gratification - fueled by the net, Facebook, Myspace and, yes, blogging - the thought of selling an image for a project that's not going to come into existence until 6 or 8 months later, can be a trying thing. Luckily, I have plenty of experience in the field, having worked for four years in PR and marketing for a technical book publisher. I know that from the time of idea conception (ie. sitting around with your buddies, brain storming over a glass of beer) to the proud and satisfying moment of actually pulling the finished book off the store shelf, it can be a long and rocky path - littered with endless rewrites, changes of direction, fights over cover design, marketing snafus, wheelin' and dealin' with retail outlets... and so on. That's why when I sold a few images for a how-to book on concrete to a client last Spring, I literally forgot all about it. Right after I cashed the check, anyway... A few weeks ago though, while organizing my tax stuff, I suddenly remembered... that's right ... the book was supposed to publish last Fall! And sure enough - a quick check on the website confirmed it - it was out! Whoohoo!  A quick reminder email to my awesome editor, and a comp copy was at my doorstep two days later too. Truly - there's hardly anything more satisfying than leafing through a book, seeing your images printed in it, and knowing that someone will assign space for it on their bookshelf for years to come. Labels: architectural photography, architecture, Bend, Bend Oregon photographer, Bend photographer, book publishing, books, Central Oregon photographer, concrete, interior architectural photography
Contemporary Fix
Gleaming metal. Clean lines. Sharp glass. Shadow and light, working together to create unexpected and dynamic patterns. Harmonic colors that enhance eachother, play off eachother, contrast and produce an environment of simplicity and grace. These are the things I live for when doing architectural photography. Yes, I admit, I'm a junkie - my favorite fix being contemporary buildings. So here's a good example I recently shot for an architect client: ![[]](http://emeraldbayphoto.com/portfolio/albums/bbt_coutin_interior/CoutinBldg_Int_Lobby_01.jpg) ![[]](http://emeraldbayphoto.com/portfolio/albums/bbt_coutin_interior/CoutinBldg_Int_Lobby_03.jpg) ![[]](http://emeraldbayphoto.com/portfolio/albums/bbt_coutin_exterior/CoutinBldg_Ext_Day_Detail_02.jpg) ![[]](http://emeraldbayphoto.com/portfolio/albums/bbt_coutin_exterior/CoutinBldg_Ext_Night_01.jpg) Mmmmm. Mmm. Mm. Labels: architectural photographer Bend Oregon, architectural photography, architecture, commercial photographer Bend Oregon, interior architectural photography, photography
The Beauty of Concrete
I'm so terribly behind in posting fresh images to my blog - a side effect of being always on the run and working, I guess... But - I recently had the privilege and delight to shoot a portfolio for a company that specializes in concrete floors and countertops, and I thought I'd post some shots here. Not in the least because there's a special - and surprising - beauty to concrete that made me personally abandon my previously held (wrong) conception of cement as a rough material, suitable only for rudimentary construction uses. ![[]](http://emeraldbayphoto.com/portfolio/albums/ce_lissette/Lissette_Nook_01.jpg) Over the last few years, concrete has experienced a surge in interest as the versatile, clean and modern material that it is. Refined with color and in the hands of an artist concrete contractor, it can be turned into a thing of true beauty. It is nearly endless in its uses, highly customizable (with inlays and custom shades of color), easy to take care of, and stands up well to the test of time. ![[]](http://emeraldbayphoto.com/portfolio/albums/ce_magaret/Magaret_KitchenIsland_03.jpg) ![[]](http://emeraldbayphoto.com/portfolio/albums/ce_tseng/Tseng_Bathroom_Sink_01.jpg) Wikipedia educates us on this interesting tidbit also: "Cement should not be confused with concrete as the term 'cement' explicitly refers to a dry powder substance. Upon the addition of water and/or additives the mixture is no longer referred to as 'cement' but 'concrete', regardless if aggregates have already been added or not."![[]](http://emeraldbayphoto.com/portfolio/albums/ce_wolf/Wolf_MasterBath_06.jpg) And did you know? Unlike with a granite countertop, you're never locked into a certain color with concrete. Want to remodel that kitchen, but the new look doesn't jive with the current color scheme? No problem with concrete. You can simply have a new color applied over the old one. Cool, eh? Look in the Sept/Oct issue of Concrete Decor Magazine for more of my shots. Labels: architectural photographer Bend Oregon, architectural photography, architecture, commercial photographer Bend Oregon, concrete, countertops, floors, product photographer Bend Oregon
Mt. Bachelor Village Lodge Reborn
Anybody who remembers Mt. Bachelor's West Village Lodge two years ago, and for some unknown reason hasn't been back since (uhmmm - me? because I don't ski?) - get ready for a pleasant surprise: ![[]](/blog/pics/mtbachelor_cafe.jpg) That's right - the interior of the lodge (which previously had a bit of a strong nolstalgic 70s feel to it ...) has been completely updated. Large, modern steel beams now rule the spaces, rugged floor tiles add color and texture everywhere, and open, light areas invite to linger, rest, snack or warm up with a drink. ![[]](/blog/pics/mtbachelor_chair.jpg) The formerly cramped and lackluster bar area has been completely transformed into a hip, inviting space with neon signs, Bachelor-branded chairs and lots of open room. ![[]](/blog/pics/mtbachelor_bar.jpg) And in a nod to the environment and green building, modular panels out of recycled wood now protect the walls - and once they are banged up pretty good by the crowds, they can be easily replaced with new ones (as can the floor tiles). ![[]](/blog/pics/mtbachelor_hall.jpg) Overall - a very cool remodel. And a fun shoot too. Labels: architectural photographer Bend Oregon, architectural photography, architecture, Bend Oregon photographer, commercial photographer Bend Oregon, Mt. Bachelor, photography
Confessions of an Architectural Junkie
Ok, I admit it - I have an unreasonable obsession with angles and lines. But in my chosen profession as architectural photographer, after all, angles and lines are everything. To me, it doesn't even matter if they're straight, curved, upsight down, crooked, wiggly - as long as they're exciting to look at. Take this house, for example. A few weeks ago, I shot this residence for a local Bend architect. As even the untrained eye can see, the angles on this home are exquisite. The combinations of straight lines with leaned beams, cool glass with warm wood, tinted concrete with natural rock, are beautiful. And unlike 99% of homes here in the area, this one isn't elevated some 30 feet above ground to take advantage of the mountain views (which is does have in abundance) - rather, it is nestled into the ground to blend into the environment and shelter its occupants from the at times strong winds. And despite its sizable square footage, you never feel like you're in a very large home. It's always intimate, cozy, inviting. Very cool. Labels: architectural photographer Bend Oregon, architectural photography, architecture, Bend Oregon photographer, commercial photographer Bend Oregon, photography
The Stuff Dreams Are Made Of
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